Business Card
Personal Branding
A personal business card design project focusing on creating a clean, modern card that reflects my brand identity and professional style while appealing to potential employers and collaborators.
Project Overview
This project focuses on designing my personal business card, ensuring it reflects my brand identity and professional style. I started with a creative brief to define my goals, target audience, and key messaging.
Software
InDesign, Photoshop, Illustrator
Role
Brand Designer
Type
Personal Project
Duration
Winter 2025
Creative Brief & Target Audience
My focus is on UX/UI design roles in startups and entrepreneurial ventures, as well as helping local businesses expand their online presence. With a strong problem-solving mindset, I strive to create intuitive, user-focused experiences that balance functionality and aesthetics.
I aim to be seen as a professional and reliable designer, bringing fresh, unique ideas while adapting to diverse design needs to deliver high-quality results.
Persona
The persona was developed based on my target audience, focusing on the needs, challenges, and expectations of startups, entrepreneurs, and local businesses looking to enhance their online presence through UX/UI design.
Design Process
To effectively target both primary and secondary audiences, I designed two concept options, each tailored to their unique needs and preferences.
Final Deliverables
Two distinct design options were created to appeal to different audience segments while maintaining professional quality and brand consistency.
Option 1: Professional & Clean
Focuses on simplicity and professionalism, leaving blank spaces to maintain a clean design, with a touch of color used only on the pencil. A QR code is also included for quick access to information.
Option 2: Warm & Creative
Brings a feeling of warmth and creativity, creating a personal touch similar to handcrafted products. The design keeps simplicity to reflect the tone, incorporating line elements that represent the concept of handmade.
